Use Promotional Products
The key to success in a promotional program is making sure the promotional products relate to the advertiser, its products or service and the theme of the promotion.
Promotional programs run the gamut from simple - single products distributed once to a small audience - to a comprehensive multi-product campaign directed toward a large audience and running for an extended time.
Review these award-winning promotions, all created by PPAI member consultants, and you will see there is no typical promotional products program. If you're interested in these or any other promotion ideas, use the consultant search engine to contact a PPAI consultant in your area.
The categories below show examples of successful promotional products programs:
Nintendo Of America
Arby's, RTM
Aqua Condominiums
Ciba Specialty Chemicals
Essex Insurance Company
American Marketing Association